
The first time I twisted Benefit’s new Fakeup Crease-Control Hydrating Concealer, I came this close to swiping the stick across my lips.
But can you blame me? Doesn’t it look an awful lot like one of those hybrid lipstick/glosses we’ve seen stalking makeup counters over the past couple years?

The Fakeups, which arrive this March, borrow that same lycanthropic idea by combining two different things. Twist up the tube to reveal a stick with a creamy concealer center surrounded by a solid moisturizer containing vitamin E and apple extract.
For a brighter under-eye area, less visible dark circles and a lightweight look, just swipe under your eyes, and blend with a finger. The hydrating formula (decently moisturizing, but I wouldn’t give up eye cream for it) steers clear of my fine lines, too, and I swear it looks like real skin.
Benefit likes to streamline their products, many times releasing things in one or two shades. Sometimes, I think it really works. Keep things simple, right? Like with their famous Benetint Lip and Cheek Stain.
But for certain products, like concealers, a very limited color selection can be a turnoff, particularly for people with extremely light or dark skin.
Guess what…? Fakeup only comes in three shades (Light, Medium and Dark).


[Continue reading…]

































