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WYCON

The Best in Beauty From the Boot, Vol. 5: WYCON Cosmetics

April 7th, 2016 by Carolina Braina 20 Comments

WYCON Cosmetics Liquid Lipstick
WYCON Soft Mousse Eyeshadow in 16 and WYCON Long-Lasting Eyeliner in 16 Strong Coffee on my eyes, and WYCON Long-Lasting Liquid Lipstick in 20 Fragola on my lips

Are you satisfied with your name?

Isn’t it funny that the one thing that represents us the most is not for us to decide? Parents have a such a huge responsibility, I think!

Personally, I’m quite satisfied with Carolina. I especially like the fact that it’s pretty uncommon (at least among people of my generation, in the Bologna area).

Did you know that I’m the only Carolina Braina in the world? Well, obviously you didn’t… But yeah, Braina is a last name only my family have, and I’m the only one named Carolina.

It would be so weird if there were someone else with the same name as I… How do the people out there with very common names feel about that?

But anyways, what I meant to say before going off on a major tangent here was that, apparently, WYCON Cosmetics wasn’t satisfied with their previous name, “WJCON”, and last year decided to substitute J with Y. That’s why you’ll see two different spellings in the pictures.

You may remember from my Insider’s Guide to Makeup Shopping in Italy that WYCON is a KIKO-style brand that, just like KIKO, is only sold in the brand’s own standalone stores. It’s a younger company than their more famous competitor, and definitely not as omnipresent, but I think the quality of their products (at least those I’ve tried) is comparable.

Let’s have a look at my favorite picks!

WYCON Cosmetics Italian Makeup

WYCON Cosmetics Swatches
L-R: WYCON Liquid Lipsticks in 20 Fragola and 03 Rosa Antico, WYCON Matt Sublime Lipsticks in 629 and 618, WYCON Long-Lasting Eyeliner in 16 Strong Coffee, and WYCON Soft Mousse Eyeshadows in 11 and 16

WYCON Long-Lasting Liquid Lipsticks in 03 Rosa Antico & 20 Fragola

WYCON Cosmetics Liquid Lipsticks

WYCON Long-Lasting Liquid Lipstick in 03 Rosa Antico
WYCON Long-Lasting Liquid Lipstick in 03 Rosa Antico

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Categories: Guest Post, Makeup, Travel, WYCON

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