The what
These are a completely new line of shiny, permanent collection glosses from Tarte released as part of Tarte’s summer collection. They’re available now in nine shades (Sephora and online) for $19 each, which gets you a 0.27-ounce tube.
I’ve always liked Tarte’s LipSurgence products (the Lip Tints, Power Pigments, Lip Lusters, etc.) because of how natural they look on my lips, the great plant-based ingredients, and because of how low-maintenance they are (the twist-up pencils that don’t have to be sharpened, and the wearable colors).
When I saw the familiar names — Blissful, Blushing Bride, Exposed, Fearless, Flush, Natural Beauty, Tipsy and True Love — shades that were already in the Power Pigment lip pencil and Cheek Stain lines, I had high hopes for these.
Even Park Ave Princess, another one of the new shades, is also a Bronze & Glow Matte Bronzer and Cheek Tint, so one could get all matchy-matchy if they were so inclined.
Formula, flavor and finish
They feel a lot like Chanel’s Glossimers to me — thick, but not sticky. They’ll make it through a cup of tea, for instance, but won’t make it through lunch.
Officially, Tarte describes them as having a vanilla flavor and scent, which I kind of get as more of a vanilla buttercream…but maybe that’s just my tummy talking. I haven’t had lunch yet.
As for the finish, they start out super shiny but mellow out over the course of an hour or two.
I have very pigmented lips and these shades are the boldest one of the nine, although from the lip swatches you can still see that a lot of my natural lip color comes through.
I initially thought these might be challenging to wear based on how dark they appear in their tubes, but they actually apply semi-sheer on the lips. Despite looking different in the closeup lip shots, Natural Beauty and True Love look almost like the same sheer shiny red from a few feet away.
Product Performance: This hybrid addition to tarte’s signature LipSurgence line delivers all the plumped-up benefits of a gloss and pigmented performance of a tint in an antioxidant-rich formula. Each ultra-hydrating, vanilla flavored lip gloss imparts natural-looking color to enhance your complexion while drenching lips in moisture and mega-watt, non-sticky shine. Infused with vitamin E, jojoba seed oil and flower extract, this multi-tasking formula helps smooth the look of fine lines and wrinkles while moisturizing dry lips for a healthy, plumped-up appearance that lasts. The unique applicator wand features an ergonomic tip that gently glides around the shape of your lips for a foolproof application every time.
Available in glossy versions of eight signature tarte shades: flush, blushing bride, tipsy, blissful, fearless, natural beauty, exposed & true love.
Powered By: vitamin E: natural preservative that also acts as an anti-inflammatory emollient & antioxidant; jojoba seed oil: natural soothing extract that leaves lips soft, supple & smooth; flower extract: moisturizes for healthy, hydrated lips
Of these three, Flush, a subtle, creamy neutral pink, is my fave. I definitely think it’s a color that would work well for a lot of different skin tones.
Here’s the first batch of three — the brightest of the nine — in Flush (a berry rose), Natural Beauty (a sheer, shimmering red) and True Love (a watermelon). Stay tuned for the next six… 🙂
